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Round Robin

Brainstorm ideas while encouraging collaboration and equal participation

Round robin is a collaborative idea generation tool that builds on the creativity of a group.

Each person starts an idea, then passes it along for others to expand, remix, or re-imagine. The result is a chain of co-created concepts that reflect multiple perspectives.

It prompts teams to ask:

  • How might others build on or evolve this idea?
  • What happens when we combine different voices and viewpoints?
  • How can we push an idea further than one person could alone?

By encouraging teams to create with each other (not just next to each other), Round Robin promotes creativity, iteration, and shared ownership.


Best Practices

Quantity over quality. Sketch multiple ideas quickly and don’t aim for polished drawings.

Use simple shapes. Stick figures, arrows, boxes, and labels go a long way.

Stay low-stakes. This is about thinking through drawing, not making art.

Label and explain. Add brief notes or titles to clarify what each sketch shows.

Sketch side by side. Seeing different versions together makes comparison easier.


Basic Steps

1. Define what you’re sketching. Is it a layout? A process? A user flow? Be clear about the focus.

2. Set a time limit. Give yourself 5–10 minutes to sketch multiple versions.

3. Keep it small and rough. Use small boxes (like post-it size) and focus on the concept, not the details.

4. Explore variations. Try different layouts, structures, or approaches. Don’t settle on your first idea.

5. Share and reflect. Discuss your sketches with the team. What’s working? What’s unclear? What’s worth building on?


Benefits

  • Sparks creativity and fast iteration
  • Makes abstract ideas tangible
  • Encourages exploration without commitment
  • Surfaces assumptions and misunderstandings early
  • Supports communication across roles and disciplines

Our Recommended Resources

Use round robin at the start of a project to explore multiple directions, during brainstorms to spark visual thinking, or when aligning a team. It’s useful when you need to show, not just tell, while working through a layout, structure or flow of a potential solution.